Voice AI ROI Calculator

See how much additional revenue a better buying experience can generate for your shop.

1YOUR SHOP DATA
10.000 visitors/month
Industry average: 2-3%
%
Average order value
€
How often does a customer buy again within 12 months?
1x
One-time buyer — no repeat purchases
Select Plan
I'm a Co-Founder−20%
Cheaper at this volume: — €69/mo (€26 less/mo)
Estimated commands2.000
~10% voice adoption x 2 commands/visitor
Included in plan0
Overage commands2.000
Base price€79.00
Command overage€16.00
(2.000 × €8.00 / 1000)
Total€95.00/mo
hero.pricing.pricingNote
2EXPECTED CONVERSION IMPROVEMENT

TWWIM helps visitors find what they need faster — removing in-session friction before they leave. This is modeled as a direct conversion rate improvement, not a recovery rate. Select a scenario that fits your shop.

Or enter custom lift:
%
3YOUR RESULT
Additional Revenue / Mo
+€6.800
80 extra orders/mo
Net Gain / Month
+€6.705
after €95/mo
Break-even
1 days
until plan pays for itself
ROI
71,6x
revenue per € invested
Annual Revenue Gain
+€81.600
net €80.460/yr
Cost Per Extra Order
€1
marginal acquisition cost
Smoother Checkout Completion
A better on-site experience means fewer visitors drop off mid-purchase. When people find what they need faster, they complete the checkout naturally.
583→503−80 carts/mo
Revenue from completed purchases
+€6.800/mo
Plan cost: €95/moRevenue gain: +€6.800/mo
Revenue gain
Plan cost
Full Calculation
Monthly Website Visitors10.000
Conversion rate (current)2.5%
Monthly orders (current)250
Conversion lift (TWWIM)+0.8%
New conversion rate3.3%
Extra orders per month+80
Avg. Cart Value€85
Additional Revenue / Mo+€6.800
TWWIM plan cost-€95
Net monthly gain+€6.705
Why we model conversion lift, not recovery

Cart abandonment tools — email sequences, retargeting ads — work after someone leaves your site. Their benchmarks (3–10% recovery rate) describe re-engagement of an already-gone visitor.

TWWIM works during the session, removing the friction that causes abandonment in the first place. Visitors who can't find the right product, get confused by filters, or don't know how to navigate — they leave. TWWIM prevents that. The correct model is a direct conversion rate lift: more visitors complete a purchase because the experience got easier.

This makes the calculator more conservative than most. It also makes it more honest.

Sources & Benchmarks
  • -- Conversion rate 2–3%: Statista / Monetate E-Commerce Benchmarks 2024
  • -- Primary abandonment cause (friction, not price): Baymard Institute UX Research 2024
  • -- Conversion lift 0.3–1.5%: Conservative estimate based on in-session UX improvement studies
  • -- All values are estimates. Actual results depend on shop, traffic quality, and user adoption.

+€6.705/mo(+€80.460/yr)

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Values are conservative estimates based on industry averages. Actual results depend on your website, traffic, and implementation.

▸ Assumptions & Methodology

Conversion Rate: E-commerce industry average 2-3% (Source: Statista, Monetate)

Conversion Lift: Conservative estimate 0.3–1.5 percentage points, based on in-session UX improvement benchmarks.

Tool Cost: Based on selected plan pricing from the plan selector above.

Note: All values are estimates. Actual results depend on your shop, traffic quality, and implementation.